Hamilton & Hare
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About Hamilton & Hare
Hamilton and Hare believe that underwear, as the first thing on and the last thing off, should never be an afterthought. With an uncompromising focus on fit, fabrics and innovative design, the brand have elevated underwear above comfort and quality, and introduced a aesthetic element not previously seen in the category.
Why we chose them
“We first discovered Hamilton and Hare when they redesigned the traditional boxer short. You’d think the design was pretty cut-and-dry, but still they managed to improve the fit and make the design more suitable for modern wardrobes and slimmer trousers. Their innovation hasn’t stopped since.”